London is famed for providing unique shopping experiences with a stunning array of boutique shops, department stores and independent stalls. If you are looking for jewellery stores in London, you’ll be spoiled for choice. To save you time and point you in the right direction next time you visit the UK capital, we’ve put together a list of the 10 best jewellery stores in London.

1.  Sunshine Diamonds

Sunshine Diamond, with 15 years of experience, now ventures online, offering a wide range of fine diamond jewellery. Renowned for quality and customer satisfaction, they’re cherished for their passion and expertise. Diamonds symbolize luxury, love, and gratitude worldwide, and they’re committed to ethically sourcing and crafting exquisite pieces using advanced technology like CAD and CAM. Their focus is on customer experience, offering bespoke services, and ensuring satisfaction from product to delivery. Emotions drive their journey, with a commitment to infuse every transaction with a sense of connection and joy, making each moment special for their customers. Visit the website at https://www.sunshinediamonds.com/

2.  Vashi

Based in bustling Piccadilly, Vashi originated online before opening a stunning store in the heart of the city in 2016. Vashi specialises in bespoke fine jewellery and it is a popular choice for couples looking for the perfect, custom-designed engagement and wedding rings. Every store has an on-site workshop, which enables the team to offer a quick turnaround on customised and personalised pieces. Visit the website at https://www.vashi.com/.

3.  Tatty Devine

Tatty Devine is known for creating quirky, unique jewellery that makes accessorising fun. Playful pieces and bright colours are the look du jour in this beautiful boutique. All the pieces are handmade in the UK and there’s a nod to pop culture and modern art. Tatty Devine provides jewellery to put smiles on faces and a trip to the store is guaranteed to offer a memorable shopping experience. You can visit the website to find out more at https://www.tattydevine.com/.

4.  Alex Monroe Jewellery

Inspired by nature and the natural world, Alex Monroe is famous for his intricate, delicate pieces that capture the beauty of the environment around us. Popular pieces include necklaces, rings, brooches and earrings shaped like bees and flowers. There’s also a nod to nostalgia with the whimsical Alice in Wonderland collection. In addition to jewellery, shoppers can also snap up ethereal accessories, including vintage-style hair combs, tiaras embellished with pearls and floral headdresses. The flagship store is located in captivating Covent Garden. Visit the website at https://www.alexmonroe.com/.

5.  Boodles

Located in one of the most prestigious streets in London, Bond Street, Boodles is a long-established purveyor of luxury accessories and fine jewellery. A stunningly elegant store, Boodles offers a wide range of jewellery for men and women, including watches, earrings, bracelets, brooches and engagement, wedding and eternity rings. The flagship showroom boasts VIP areas as well as a dedicated bridal suite. Visit the website at https://www.boodles.com/stores/boodles-bond-street/.

6.  77 Diamonds

Well-known online retailer, 77 Diamonds, has a spectacular showroom in Hanover Square, London. Famed for its extensive collection of diamonds, 77 Diamonds is a popular destination for buyers looking to find a unique, bespoke diamond engagement or wedding ring. There are pieces to suit all budgets and the company also offers customisation options to help customers design a ring that matches their vision. Experienced jewellery consultants are on hand to offer suggestions and conjure up ideas. Visit the website at https://www.77diamonds.com/.

7.  Solange Azagury-Partridge

If you are looking for original jewellery that oozes style and glamour, don’t leave London without paying Solange Azagury-Partridge’s fabulously colourful flagship boutique in Chilworth Street a visit. Adorned with eye-catching accessories and covered in bold shades of pink, gold, red and green, this store is a veritable treasure trove for magpies seeking items to add sparkle to their jewellery box. Popular pieces include statement earrings and kinetic rings. There is nothing shy and retiring about the selection of jewels and every piece is guaranteed to start a conversation. The store itself is also mesmerising and a tour is bound to provide inspiration and get the creative juices flowing for those with a passion for art, styling and fashion and interior design. Visit the website at https://solange.co.uk/.

8.  Tiffany & Co

No list of top jewellery stores in London would be complete without mentioning Tiffany & Co. One of the world’s most famous jewellery shops, Tiffany has a flagship store in fashionable Old Bond Street. Look out for the distinctive turquoise and white boxes and the window displays that glimmer and glisten in the sunshine. From classic, understated pieces like the much-loved floating heart necklaces to bespoke diamond engagement rings, Tiffany & Co offers a diverse selection of luxurious pieces. Visit the website at https://www.tiffany.co.uk/jewelry-stores/old-bond-street/.

9.  Asprey London

Iconic London brand, Asprey, has established a reputation based on producing high-quality accessories, decorative items for the home and fine jewellery. Asprey jewellery features the highest quality materials and designs that combine both modest simplicity and opulence. Asprey is a popular choice for gifts, particularly for special occasions and landmark celebrations such as weddings, anniversaries and milestone birthdays. Visit the website at https://www.asprey.com/uk/.

10.Van Cleef & Arpels

Van Cleef & Arpels is renowned for its spectacular collection of joyful, quirky fine jewellery pieces that are influenced by the natural world. The range features fragile butterflies, pretty ladybirds and ornate floral designs, as well as stunning diamond bracelets and statement collar necklaces dripping in gemstones. Van Cleef & Arpels has a store in Bond Street and it is also stocked in Harrods and Selfridges.

Summary

If you’re shopping in London and you’re searching for exquisite fine jewellery or quirky, unique additions to your accessory collection, add a trip to these stores to your itinerary. London has a dazzling array of shops ranging from sprawling department stores to intimate, independent boutiques tucked away from the hustle and bustle. Whether you love bold, playful pieces or you’re on the hunt for the engagement ring of your dreams, you’re guaranteed to find what you’re looking for in London.